Aiming AMOI for success – tales of a clothing brand founder in SG

24 Jan 2025 02:25PM

In ‘Made in SG’, Melanie Oliveiro speaks with Lauren Teo, founder of the local clothing brand, AMOI Hallmark, about what inspired the creation of this artisanal label. Teo will talk about AMOI’s various collections and why they are available in ethically produced small batches – including a range of modern cheongsams. Teo will also talk about the various challenges and rewards that come with running an online + pop up fashion label.  

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